Sales can grow while cash gets tighter.
Inventory, paid media, returns, and gross margin all need to connect.
Vertical Stack
E-commerce / DTC Finance Stack
A finance stack for founders who need to understand channel spend, contribution margin, inventory, cash conversion, and which growth bets actually pay back.
Illustrative planning scenario. Not a product screenshot or customer results.
Contribution Margin42%
Blended CAC$54
Inventory Cash Need$186K
Cash Conversion Cycle67 days
Separate good growth from expensive growth.
See which channels and products create enough margin to scale.
Growth Stack
For DTC operators planning inventory, marketing, and cash needs.
What It Helps Answer
Can this business scale without running out of cash?
- Which channels have profitable payback?
- How much inventory cash is needed?
- Where does margin break under stress?
- What does growth do to working capital?